- Antoine de Saint Exupéry, writer and aviator.
This is where we unleash our imagination to brainstorm a cauldron of ideas solve the problem.
Saving the world should be fun, right? We implement game and motivational design features into the project to encourage the key behaviors that need to be changed to successfully solve the problem. Adding social competition and emotional rewards truly ignites the process of change.
All change is driven by powerful cultural movements. But all ideologies were once created. We use branding, media and social marketing to build passionately motivated tribes and evangelists who drive waves of change through their communities.
Once the problem has been thoroughly assessed, we can determine what technology projects can be created to facilitate the achievement of the goal.