By offering dynamic, real-time feedback, these displays provide a more impactful alternative to static certifications like LEED, especially when multiple buildings in a district participate.
This project involves the installation of digital displays in building foyers that communicate real-time emissions data and rank commercial buildings against similar structures in the same city. The displays use ambient messaging and color grading to show the building’s emissions position, with research indicating that visible colored lights can unconsciously influence occupants to reduce energy consumption.
The project achieves its greatest effect when implemented across multiple buildings within a district, enhancing the competitive element and driving emissions reductions through comparison.