My Community Change Card

A gamified accountability tool to help community leaders pursue direct home sustainability enhancements with their neighbors and close contacts.

Decarbonization
Poster or Print-Out
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The Change Card is designed to motivate block leaders and community influencers to engage with their neighbors, encouraging them to adopt environmental home upgrades like installing solar panels, heat pumps, and food gardens.

Grounded in behavioral science, the card provides accountability and tracking for social diffusion measures, leveraging the proven effectiveness of block leader programs to spread conservation behaviors.

Key Features:

Encourages Neighbor Conversations: Block leaders are prompted to engage their community in meaningful conversations about sustainable home upgrades, overcoming the inertia and fear of initiating discussions.

Accountability and Tracking: Leaders can mark progress by checking off or adding stickers to the card for each completed goal, creating a sense of accomplishment and accountability.

Gamification Element: The card uses simple gamification to motivate action, allowing leaders to track their efforts in a visually rewarding way, increasing the likelihood of ongoing engagement.

The Community Conversation Card is a powerful tool designed to facilitate social diffusion, helping block leaders inspire environmental action and foster sustainable communities.

Psychology Techniques

Block Leader

A self-appointed community leader who talks to neighbors on nearby streets and brings them together to support residential environmental goals.

Commitment Device

A mechanism that causes someone to make a verbal or written promise to another person to complete an action.

Rewards

A digital, physical, or emotional reward given to the participant after they complete a task or improve their performance.

Social Diffusion

The mechanism of how behaviors, values, and preferences spread from one person to another via social contact.

Tracking Progress

A mechanism for tracking progress towards a goal that brings attention to, and rewards progress.